Grassroots International
Grassroots International challenged us to design a site that would promote their organization — to highlight their impact and encourage people to donate to their work — while still amplifying the work of all their partners.
Mobile Design
Grassroots Outreach
For the mobile design, we focused on targeted hit areas for the important calls to action: Donate, Take Action and Join. We streamlined the homepage so that mobile visitors find the information they need in one swipe.
View Live SiteDesktop Design
Grassroots International’s new site champions their mission, the issues they care about, and the testimonies to their work’s impact. Clear action pathways and frequent updates via the blog and social media embeds highlight the vibrancy of their work.
Credits
Becca Connors | Project Management
Christen Dute | Art Direction & Visual Design
Kristina Ng | UX Design
Daniel Miller | Front End Development
Nikki Snow | Back End Development