At Liberty we believe in building integrated online campaigns that incorporate best practices in branding, design, site development, mobile options, and social network integration.

Strategic Consulting

Given the increased competition online for engaging users and customers, it is critical to construct a comprehensive digital strategy around your brand, cause, and web site. We ensure our client’s digital strategy is aligned with all offline communications efforts and we provide ongoing consulting services to help our clients adapt their strategic goals to current political and market forces.

  • Digital Strategy
  • Project Management
  • Content and Communications Strategy
  • Copywriting and Editing
  • Communications Analysis & Objectives Assessment
  • Social Media Planning and Execution
Design

Liberty’s approach to design is not merely based on pure aesthetic, but on techniques that specifically enhance the goals and missions of the client. Every project is tailored for the specific audience and every facet of the design maintains and enhances the essence of your brand.

  • Responsive Web Design (desktop, tablet, and mobile)
  • Brand Creation
  • Graphic Design
  • Marketing Materials/Collateral
Development

Liberty’s team of experienced developers can translate any idea into reality using the many software and development tools at our disposal. We’ve mastered the art of responsive development, have customized countless mobile applications, and have empowered thousands of organizations with the tools they need to enact change.

  • Content Management Systems
  • Mobile Application Development
  • Custom Application Development
  • Candidate Bundling Software
  • Community Building Tools
  • Email Template Development
  • Social Network Integration
Marketing

Building a beautiful and compelling website is only the first step in achieving your strategic goals. Liberty helps clients execute their digital strategy to achieve measurable results using the latest marketing tools. After all, what good is a web site if no one can find it?!

  • Search Engine Optimization
  • Search Engine Marketing (Google Adwords)
  • Social Media Marketing & Advertising
  • Email Marketing
  • Content Marketing
Advocacy

Liberty has worked with some of the nation’s largest advocacy groups, including the League of Conservation Voters, One Campaign, and ACLU, among others. We have also run successful digital campaigns for hundreds of federal and statewide candidates, including NY Governor Andrew Cuomo, Vice President Joe Biden, and many more. Our team has built numerous advocacy tools, including the most robust candidate bundling platform in the United States.

  • Website Development
  • Online Organizing Tools
  • Engagement Plans
  • Mobile App Development
  • Social Media Campaigns
  • Candidate Bundling
  • Email Campaign Management
  • Digital Fundraising Plans & Execution
  • Search Engine Optimization
  • Voter Targeting
  • Online Advertising
Digital Reputation Management

Poor search engine results, damaging customer reviews, and negative publicity can cripple brand effectiveness and organizational mission. Liberty helps a wide variety of organizations manage their online reputations. We have developed proprietary approaches that blend several techniques and applications.

  • Content Audits
  • Search Engine Optimization
  • Sentiment Analysis
  • Social Scoring
  • Review Site Analysis & Response
  • Digital Content Creation
  • Wikipedia Management
  • Traffic Generation
  • Social Media Campaigns
  • Online Advertising
Analytics & Support

Liberty’s dedicated project managers and digital strategists provide ongoing support and analytics for our clients. Our services range from traditional web site hosting and management to more robust digital audits and online sentiment analysis.

  • Website Hosting & Management
  • Website Analytics
  • Social Media Monitoring
  • Online Sentiment Analysis
  • Digital Auditing